What a day to remember!
On 29 June 2025, Cambridge English For Life (CEFL) proudly rolled out the red carpet at Management and Science University (MSU) for our much-anticipated Excellence Awards 2025 ceremony – a grand celebration of brilliance, resilience, and the power of language.
Founded nearly 25 years ago by Dr Elsie Chin, a teacher at heart, CEFL was built on a vision to empower communities through quality English education. This award ceremony reflects our mission and ongoing commitment to creating a trusted and impactful brand. Today, we continue to support learners aged 4 to adulthood in mastering the English language, earning the confidence and trust of Malaysian parents.
CEFL proudly received the Silver Award for Best Brand at The Star Outstanding Business Awards (SOBA), a remarkable achievement in our first year of participation back in 2024.
Each year, CEFL remains dedicated to providing our students with the best possible English learning experience. Thanks to the unwavering support of our parents and the community, we’re proud to be named winners of the Parents' Choice Awards (PCA) for the sixth consecutive year! Below are the categories in which we were honoured:
- Best English Language Centre
- Best English Language Programme
- Best English Blended Learning Programme
From left: Dr Elsie Chin, Chief Executive Director; Ms Sherene, Centre Director, Kota Damansara; and Mr Daniel Sim, Executive Director
Esteemed lineup of VIP guests include; Mr Tong Tzan Fai, Account Manager at National Geographic Learning; Mr Andrew Tiffany, Senior Academic Consultant at National Geographic Learning; Dr Elsie Chin, Chief Executive Officer of Cambridge English For Life (CEFL); Ms Jenny Yeoh, Customer Service Manager for Southeast Asia & Pacific at Cambridge English; Ms Aliah, Dietitian from Kinohimitsu; Dr Yap Chen Leong, Chief Sales Officer of HELP University and Mr Daniel Sim, Executive Director of Cambridge English For Life (CEFL)
This annual celebration shines a spotlight on our star students who excelled in their Cambridge English examinations, supported every step of the way by their dedicated teachers,centre managers, and centre directors.
This year, we proudly honoured:
- 400 students for their commitment to excellence in English
- 58 teachers for their dedication and guidance, and
- 28 centre managers and directors– the backbone of CEFL – for their leadership and unwavering support
The ceremony was a joyful gathering of proud parents, family members, and guests, all of whom were present to cheer on the day's champions.
We also had the pleasure of speaking with several parents, who graciously shared their experiences:
'Honestly, we were looking for more than just an English class. CEFL has a great environment, a solid reputation, and very passionate teachers – it’s the best for our daughters’ growth.'
'My son’s English improved a lot, especially in writing and speaking. He’s also more confident when communicating with friends.'
'CEFL makes learning English fun. You should join too!'
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